With intention seriously working on Fashion smartphones, makes LG unsparing launches Prada. Can luxury that was presented make it a fashion enthusiast choice? Smartphones that targeting the fashion segment and fashion can be quite rare. LG has its own history for fashion phones. This is not their first time working with Prada.
Collaboration between LG and Prada have established since 2007. At that time, LG released a phone licensed the Italian fashion house. Now, as a trend fashion world which constantly changing, LG also released the new. A smartphone distinctively fashion world was named LG Prada Phone 3.0.
The design of this smartphone said to directly done by the maestro mode. A glance at this product looks normal. However, if observed closely, this smartphone exudes its own aura. The combination between Gorilla Glass, chrome metal casing, and the logo “PRADA” shiny (if exposed to light) gives a luxurious impression. While the rear is designed textured. It seemed impressed like a leather wallet made in Prada while you carrying this smartphone.
In addition to the exterior, the interior also specially designed. Interface alias user interface of this product dominated black background. While this smartphone icon as well as widget white. This combination is quite attractive so that overall this smartphone unique and has its own characteristics. Only, the icon is just limited to the application. Meanwhile, if we install another application from the Market, these applications still would appear default icons. However, all the Google applications including the Market appeared with the default icons.
Although the main points from Prada Phone are the design of its design, does not mean less attention in terms of its specifications. For the screens, LG uses the IPS panel type measuring 4.3 inches which also has adopted the technology NOVA’s LG Display. However, unlike previous NOVA Display, on the Prada phone, the screen has a brightness level of up to 830 nits. With this bright screen, you’ll have no trouble when using it outdoors in the sun.
While in terms of performance, the Prada Phone using a TI OMAP 4430 with a dual-core processor and GPU PowerVR SGX 540. This component is similar to those used by the LG Optimus 3D. Although not the latest SoC, OMAP 4430 still powerful for today’s application included. And like the Optimus 3D, we were amazed to multimedia capabilities. This product is able to play almost any multimedia format. Interestingly, the Prada Phone even able to play the video format. TS (MPEG-2) and full-HD resolution.
Prada Phone has a main camera with an 8-megapixel resolution. Interestingly, the camera button located at top of the smartphone along with the power/standby. And more interesting, when activating the camera with this key, an action camera is a front camera, not the primary camera/rear. This seems intended for those who want to check appearance before who likes to shoot itself. The main camera has a good quality including at conditions of day/light. While for dim conditions, noise which seems quite disturbing.
Collaboration between LG and Prada producing attractive smartphones in terms of looks with good performance. Unfortunately, if you want to have it, you have to spend quite deep. This is because such appearances, the price is premium considered.
The Test Results
LG Prada uses the same SoC with Optimus 3D. But the test results Prada look excellent slightly. The amount of main memory capacity doubles has helped Prada gain performance and a better score. But these advantages are not significant so that the overall performance of both is practically similar.
|Testing||LG Optimus 3D||LG Prada Phone 3.0|
|Quadrant Advanced Total||2854||2991|
|Linpack Single Thread||43.25 MFLOPS||43.57 MFLOPS|
|multi Thread||70.30 MFLOPS||71.74 MFLOPS|
|Smart bench 2011 Productivity||2962||3041|
|Smart bench 2011 Games||2801||2931|
|processor||TI OMAP 4430 1.0 GHz Dual Core|
|Graphics Card||PowerVR SGX540|
|internal storage||8 GB|
|Wireless||802.11b/g/n WLAN, Bluetooth 3.0, GPS|
|camera||Rear: 8 megapixels, |
Front: 1.3 megapixels
|Others||DLNA, Wi-Fi hotspot, Wi-Fi Direct, Gyrosensor, Motion Gesture|
|screen||IPS NOVA DISPLAY 4.3″ 480×800 pixel|
|Operating System||Android 2.3.7|
|Price range*||about $750|
Plus: exclusive design, excellent screen, powerful multimedia capabilities.
Minus: Shortcut keys on camera less helpful, expensive.
Score Assessment - Performance: 4.25 - Facilities: 4 - Ease: 3.75 - Price: 3.25 - Total Score: 3.81